David Armano had written a great article revealing the story of how these two companies have leveraged twitter for networking. Southwest and Zappos have been known for inventive customer care service are leveraging Twitter.

According to David, once he was flying with Southwest. He left a post on twitter thanking southwest for being on the time when he boarded on the flight. By the time he landed, the customer care team of twitter had responded back to it as well. After reading this wonderful article I looked at the twitter account of Southwest and I found it filled with the responses to posts left by Southwest customers. Southwest is more dedicated to its blog to connect with the customers. This is an amazing piece of excellent customer care service and indirect marketing. One more exciting observation by David praised the usage of Twitter by Zappos. It has always been known for an aggressive marketing and amazing customer service. Zappos has 1,818,053 numbers of followers in the twitter which shows a great attention on the leveraging Twitter. A team at Zappos customer care service discuss or ask for business ideas before launching any new schemes or products. The CEO of Zappos, Tony Hsieh is having an account with twitter to keep in touch with customers. Many schemes have been revealing for the twitter followers to keep it interesting like one day they gave away 10 pair of shoes randomly to their twitter followers. Only a quick response form a company can make a customer delight, otherwise it’s wise versa.

These two spontaneous example of leveraging twitter could be inspiration for a small budget business to improve their business by keeping in touch with their customers. The Twitter account is free and always will be.

Facebook has overwhelmed the social landscape on the World Wide Web that has poised to do a lot at the business marketing and leverage. With resources like Facebook businesses are making money significantly and cost effectively that proves it as one of the dignified internet tools used for marketing, media and business or it may be the most important. The network of Facebook is multi-user based, you find teenagers, child, aged, mature, athletes, musicians, businesses, corporations, executives, mid-level employees etc the crowd is yet undesirable that has expanded into a social phenomenon unlike any other.

The conceptual theory behind making money with Facebook is not only workable on internet marketing, ease of navigation but also for the massive growth of user oriented programming along the Fan Page or Facebook Connect. The exponential popularity gained through Facebook rating or the banners placed at every next page of Facebook uploaded by the users engaged in the network. Or even you can create an event on Facebook that allows your user an opportunity to alert all of the fans, followers, visitors, readers, customer or clients of the happenings that are about to be within the business. You can even make money Facebook through gaming that rounds the costs between $100,000 and $300,000 to develop according to the recent statics not including marketing spending.

Create some very useful and user friendly games or application that make money with Facebook in variety of ways. With few steps of drastic and unique gaming application you are on your way to make money with Facebook. Of course like any other methods of making money, specifically when it’s about online, it is relevant technique and persistency to get you able to make with money Facebook. Although all sort of applications make it very easy to get on the path of making money with Facebook, marking as strong strategy and a well thought out plan, combined with hard work that ultimately plays vital role in your success while making money with Facebook.

Now along comes “Social Media.” For many, this overused phrase conjures up feelings of fear, overwhelm, technological anarchy, time suckage, and generational divides.

Please, don’t let that be true for you.

Social media tools and resources ARE the inexpensive, viral, and action-inspiring answers to your most audacious wishes and dreams. And the good news is, you can use your passion and vision to transcend overwhelm and hype, and explode your reach and results.

Here are five easy ways to do just that.

1. Inspire Direct Action!

One of the best features of human nature – even (and especially!) in a shaky economic climate – is we want to GIVE. Most of us give what we can, when we can. So yes, you absolutely can ask for donations through social media.

Social-friendly applications like TipJoy, Tweet4Good, SixDegrees, ChipIn, and even PayPal make accepting on-the-spot donations easy for non-profits and mission-driven organizations. Make it easy for people who want to give, and put one of these tools to use now.

2. Inbound Links/SEO.

Search engines change their algorithms all the time so people can’t game the system. But here’s what will stay true no matter what: If there are links to your site from a highly-trafficked place of authority, and you regularly publish keyword-thoughtful content in those places, your search engine placement will improve.

As of this writing, Facebook is the fourth most-visited website. Five of the top ten sites are social media. Twitter is #36 and climbing fast. Get the picture?

3. Monitor & Engage.

Twitter Search makes it easy to find people talking about the topics relevant to your organization right now, and to join the conversation. Don’t want to search right now? Applications like TweepBeep and Tweet Later monitor keywords and send you digest emails.

Meanwhile, Facebook Social Ads tap into the incredible treasure trove of information people publish about themselves. It’s easily the most valuable marketing database on Earth – Microsoft invested $240 million for a 1.6% stake in Facebook in 2007, and news sources like NBC and the New York Times estimate Facebook’s value at $10-15 billion.

4. Leverage.

Most people aren’t looking to do more work. In fact, they’re looking to do less – or the ever popular “do more with less.” Facebook and Twitter are built for just these purposes. Sure, you can get lost in the depths that they offer, but you can also simplify your work with them.

RSS feeds created automatically by Twitter can be used to update your blog and Facebook profiles, groups, and fan Pages. Applications like Twitterfeed can send your Facebook updates to Twitter. And that’s just touching the surface. The point is, YOU can decide which platform you like to work with best, update in one place, and use the wealth of automating tools available to spread your content out across your Social Marketing Content Ecosystem.

5. Crowdsourcing.

One of the under-used secrets of marketing is that your Ideal Audience will tell you exactly what they want from you. All you have to do is ask them! This old adage holds true in the social media realm, too – in fact, it’s even more powerful, because the response can be immediate.

Your Twitter Followers and Facebook Fans will TELL you what works for them, whether you’re asking about new product ideas, new marketing messages, even new branding and taglines. What’s more, they’ll “Stack Attack” the best ideas, too, building on each other’s creativity in powerful and unpredictable ways. (Dell’s IdeaStorm.com is a great example of how collaborative feedback gives way to innovative new products and services.)

So those are five ways for non-profits to use Twitter, Facebook, and other social media resources to boost awareness, raise funds, and rally advocates. And by the way … if you’re part of a for-profit business, everything in this article still applies – even the bit about accepting money. If you’re not ready for a complete merchant account solution like AhaMerchant.com, PayPal and Amazon can both take care of you.

Now Pay Close Attention –Using your Facebook Fan Page to increase your business exposure and revenue is simpler than you’ve been told…

[Problem #1] How To Find Interested Facebook Users

[Problem #2] How To Bring Them To Become Your Fans

Facebook Fan Supply has been solving these two problems for hundreds of satisfied customers. The Facebook Fan Supply System has been tried and tested and known to produce excellent results.Facebook Fan Supply has a free 25 Facebook Fans Trial so you can try before you buy, so I highly recommend that you test this system first and see some results. First: Look Around And See That Many Sites Are Selling “Invites” and Not Actual Facebook FansStay clear of any sites selling invites as you are not guaranteed ANY results. Facebook Fan Supply always supplies REAL FANS not invites.Second:Click Here To Visit Facebook Fan SupplyThis site is chocked-full of information on why you should buy facebook fans and how to effectively use new facebook fans to increase your business revenue. Order the 25 free fans and sit back and let the fans roll in!

1. Search for your brand or product name on Crowdeye to see how popular it is on Twitter, what URLs are being tweeted along with your term, and who is tweeting it (with a measure of their “authority”).

2. Use Topsy to see what content at a given website is getting a lot of Twitter love. It could be a publisher site, ecommerce site, or your company’s website.

3. Focus on being a valuable and caring member of your Twitter community.

4. Share helpful information and create a well-known and respected brand across other social media outlets as well.

5. Be clear on your purpose for using Twitter. If it is for marketing a small business, then focus on finding the tweeps that can help you with that purpose and not on celebrities, humorous aggregators, or unrelated businesses.

6. Automate with care. There are literally thousands of Twitter apps and tools available. Pick a good client (I recommend Tweetdeck or Seesmic for the desktop; there are also good clients available for mobile devices); consider an app that helps you search for and manage followers/followees; and perhaps one tool that allows you to send out automatic or scheduled tweets. Again, refer to rule #1; consider your purpose carefully. You can get lost in evaluating Twitter apps and the law of diminishing returns definitely applies here.

By the way, do you want to learn more about Social Media?

Now Pay Close Attention —

Bringing targeted followers to your twitter account and turning them in the cash paying customers is a problem of the past.

[Reason #1] You can easily have over 5,000 targeted followers on your twitter account.[Reason #2] When Using Twitter Follower Supply obtaining thousands of followers has never been easier.

Using a proven system for acquiring targeted twitter followers Twitter Follower Supply is able to send thousands of targeted twitter followers to your twitter account within days! Just look at this:- The average twitter follower is worth $1 – $5.- Twitter traffic now accounts for up to 30% of business traffic.- Twitter followers are twice as profitable and reliable as email addresses.

First: Visit Twitter Follower Supply NowThousands of Targeted Twitter Followers GuaranteedSecond: Get Your 50 FREE FOLLOWERSGuaranteed Targeted Followers That Visit Your Website and Spend Money!

What does this mean? This means that you can build a list of people who follow you who you then can send messages to either directly or as a “tweet” which is available to your entire following. You can do this very quickly and simply without having any spam filters or any other interference typically associated with emailing.

Why is this so good? This is so good because it means you can quickly and effectively build a targeted list of followers who you can then send your advertising to.

What is the Catch? As with everything there are catches which is why you need training in how best to use Twitter. Some of the catches include:

Twitter has limits on how many people you add and how you add them per day.

You can’t just get a list and send them your ad and expect them to read and like what you are doing. Remember this is Social Media not selling 101.

There are some good automation tools out there but there are also some bad ones you need to avoid.

You need to learn how to either produce good content of your own or at the very least find other peoples content which you can then pass on to your followers.

You very limited space in which to pass on your message so it must be concise and catchy, and that is not as easy as it sounds.

How do I find people who are interested in what I have to say? There are many different ways but two of the simplest are to follow the followers of the “gurus” like Mike Dillard, Ann Sieg, Randy Gage and many more like them.

The next method I prefer is to go and find people that you think maybe interested in what you are doing. You do this by searching for specific keywords such as MLM or dog handlers depending obviously on what your purpose is in the first place. You then simply add the followers that Twitter comes up with for you to add.

How do I find good content to Tweet? (Remember, we are trying to give people value not just blast them with our ads) This can also be fairly easy. If you are not at the stage of writing or doing your own content then simply go and find someone else’s (DO NOT PLAGIARIZE).

You can then either adapt their content and put your own spin on it or you can just use what they have done always leaving their name attached while still providing your list with good content that they associate with you.

What tools are good automation devices? I like Socialoopmh.com for automating tweets and managing direct messages amongst other things (there is a free and paid version but start with the free as it works well).

To shorten links use bit.ly.com you will understand why this is necessary when you open your account and start posting.

I also have just started using BruteForceTwitter, it looks good for finding followers automatically but I haven’t spent enough time on it yet to recommend it completely.

So that’s Twitter in brief. There is obviously a lot more to learn about so I hope to see you again.

Patrick &

Now Pay Close Attention —

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[Reason #1] You can easily have over 5,000 targeted followers on your twitter account.[Reason #2] When Using Twitter Follower Supply obtaining thousands of followers has never been easier.

Using a proven system for acquiring targeted twitter followers Twitter Follower Supply is able to send thousands of targeted twitter followers to your twitter account within days! Just look at this:- The average twitter follower is worth $1 – $5.- Twitter traffic now accounts for up to 30% of business traffic.- Twitter followers are twice as profitable and reliable as email addresses.

First: Visit Twitter Follower Supply NowThousands of Targeted Twitter Followers GuaranteedSecond: Get Your 50 FREE FOLLOWERSGuaranteed Targeted Followers That Visit Your Website and Spend Money!

Driving traffic to your website is a creative process where you can use any number of strategies, and one very successful way is through social media sites like Twitter.

Twitter is essentially a service that allows you to share bite-sized messages (or “tweets”) of up to 140 characters long. These short snapshots give insight into people’s lives – which is part of what makes it so popular. These messages, or Tweets, are public and available to anyone interested in them. Twitter users subscribe to your messages by following your account. Followers receive every one of your messages in their timeline, a feed of all the accounts they have subscribed to.

Bloggers and internet marketers are calling Twitter a Micro-Bogging platform, and when you combine messages that are: quick to write, easy to read, public, opt-in, and accessible anywhere, you have a powerful, real-time way of communicating.

Twitter allows you to send and receive updates directly on their website or via instant messaging, SMS, RSS, email, or through a wide-variety of third-party applications.

It’s a place to network, connect, and communicate. If you’re an Internet marketer, you get to hang out with other marketers. If you’re a muscian, you can connect with other muscians. If you’re a book geek, you can meet other book geeks

What is pretty amazing about Twitter is that its a service primarily for friends, families and co-workers to communicate and stay connected through the exchange of quick and frequent answers to the one simple question: What are you doing?

Naturally in today’s world where worldwide communication is a natural daily phenomena, the answer to that question varies greatly. Where one person may tweet they are watching the sunset, from the other side of the world, a follower may tweet that they are watching the sun rise.

Aside from the huge scope for world-wide communication and interaction of people into each others moment to moment lives, Twitter is also becoming a social media marketing tool.

Companies use Twitter to get the word out about new products and companies all over the world. Some examples are Apple and Intel. Mr. Obama alone has over 8000 followers.

When used effectively Twitter can be a fantastic and essential tool for your business. Here are some key steps to making the most out of your Twitter account:

Import contacts:

Make the most out of your profile page:

Get real about what Twitter is all about:

Tally up the numbers of followers:

Watch your following-followers ratio and try to have a balance between who you follow and people who follow you:

Make the content worthwhile:

Social Social Social!!!:

Get an education from the best of them:

Now drive that traffic to your website and be at the top of the zillion other internet users!

Demet Dayanch – About the Author:

Demet Dayanch is the senior marketing manager for Seawave Media Limited, the UK’s number one provider of consumer lifestyle survey data and lifestyle survey leads. Demet was born in London, UK where she spent most of her life. She currently lives and works in Istanbul, Turkey. A student of psychology and lover of people she understands the human mind and heart – what motivates and inspires humanity, in life as well as in the world of consumerism. Before her role as senior marketing manager for Seawave Media Limited she worked as a freelance copywriter for an international advertising agency where she utilized her creative writing talent to come up with catchy headlines and text for advertising campaigns. When she is not absorbed in the world of marketing she turns her attention to writing of all sorts and has published many articles, short stories and poems. She has successfully written two novels: ABON and Beauty Stone, both of which are in the final editing stages. Always on the go, her new challenge of script writing keeps her on her toes. Knowledgeable, determined, Driven and fun are just some of her keywords. Her writing style is informative, personal and entertaining. To find out more about Seawave Media please visit our website www.seawavemedia.com or call Tulip, senior sales manager, on 0845 056 3593, or 07053 544966 or email tulip@seawavemedia.com

Source: http://www.articlesbase.com/marketing-tips-articles/youd-be-a-twit-to-not-market-your-product-on-twitter-4667661.html

Today, I’d like to introduce you to our guest author, Harris Fellman. Harris recently launched CoupDeTwitter – a course on how to properly get started with twitter, get lots of followers, and turn those followers into cash. He is by no means a Social Media Purist, but still he teaches what he considers the “right way” to interact on Twitter & other Social Media platforms (hint: it ain’t by spamming people your offers). Harris has a number of years of success in the internet marketing realm and I feel very honored to have him as a guest author today.With that … here’s Harris’ blog post entitled “The Easy Way to Get Targeted Twitter Followers”:

Maybe you’re like I was just a few months ago, thinking:

“Twitter is short for Time Waster”

or

“Twitter is just not a business tool”

or

“I joined Twitter and I just don’t get it”

I’ve introduced a number of people to Twitter and I hear things like this all the time. Especially the last statement. Typically what happens is someone will join up, invite some of their friends, and then lo and behold, sit there and wait around for something to happen. Although the founders of Twitter claim that it’s just a micro-blogging tool, it really has become a rapidly growing , if somewhat rudimentary, social network.

Like I said in my last blog post on the subject, there’s a right way and a wrong way to go about attacking Twitter for your own purposes. If you’re jumping into Twitter and looking at it primarily as a way to make money, you’ll fail miserably and you’ll fail quickly.

Allow me to remind you of my rules for “right” Twittering:

I actually recommend that you don’t even bother thinking about making any money with your twitter contacts until you’ve got at least 5000 followers. I know what you’re thinking. HANG ON THERE! 5000 followers? How am I gonna get 5000 followers? The answer is quite simple, my friends.

Follow other people first.

It’s based on the law of reciprocity: you follow someone, they follow you back. It’s really the ‘way of the world’ on Twitter and it works far better than any one of the other systems out there. Some of those other ideas for getting followers can work, but truthfully, at the core “follow others and they’ll follow back” is the best system out there. You’re in control of who you’re following & thus what ‘target audience’ you’re hitting as well.

Depending on what niche or business you happen to be in you can expect somewhere between 20 to 50% of those people to follow you back.

Wait a second, Harris… What’s this “business or niche” part?

Let me explain:One of the coolest aspects of Twitter is that you can really focus down and TARGET people who are interested in what you have to say. I first recommend that you create a good profile and decent background for your account that really shows off your personality and main interests. Make it, what I call, “Follow Friendly” so that when you follow people, they see your Twitter account, the right people will want to follow you back. (The ‘right people’ being people that are also interested in what your key interests or business is all about.)

I’ll finish up this post by letting you in on some some great services that will help you find people who are in your niche and share your personal interests. Be sure to check out MrTweet.com and WeFollow.com to Find People to Follow and Twibes.com to Join Twitter Groups. All you have to do at these sites is type in your keyword and find people in your industry or niche. What you’ll want to do here is find people on Twitter in your area of interest with (generally) between 2,000 and 100,000 followers. And then what you want to do is … not only follow them, but FOLLOW THEIR FOLLOWERS, TOO. Twitter allows you to follow up to 1000 per day – I recommend more like 300-500 per day.

And don’t think you have to do it all yourself – you can hire a virtual assistant to do it for you for a few hundred bucks a month or get a software tool that does this as well. And believe me, there’s plenty of tools out there! I’ve personally tested out a large number of these “follow tools” and the one I recommend is called Improfits.com/twitadder for Following and Unfollowing. It’s only $50 and does everything (and more) than software I’ve seen at 4 times the price.

Of course it doesn’t stop there. There’s a lot more to all of this than just following people (like creating avatars, building relationships, & making money!). And, as you can expect, this is all covered in my Social Media Income System entitled “Coup De Twitter”. There’s a free video for you there with no sign-up required to watch.

Lastly, if you have any questions for me, you can find me on Twitter – my ID there is @harrisfellman – I look forward to hearing from you.

Thanks for Reading,

Harris Fellmancoupdetwitter.com

You must learn more about” how much does it cost for Facebook ad” and other marketing secrets.Thomas Freers is an Online Marketing Coach for what is arguably the World’s Largest Internet Marketing School available today. He specializes in Article Marketing, Social Media networking and various other marketing strategies and works with small and large companies to help them customize their marketing campaigns. With over 50 different marketing strategies available today you must learn which one suits your personality. To learn more about Thomas Freers and to see more effective principles to explode your Internet business to create big profits and get results go to http://www.earn-1k-a-day-for-life.com also visit http://www.psl91.com

Social Media Marketing is a great way to promote your business. Facebook is a Social Networking site that has over 500 million users and still counting daily. Businesses are capitalizing on this phenomenon; however, they still have trouble promoting their business page. The common question that I get from clients is: How do I Promote my Facebook Page? There are many ways you can promote your page, but I’ll give you the most simple and effective ways you can promote your page.

1. Suggest Your “Like” Page to FriendsWhen you are engaging on Facebook, there are two types of pages; your profile page and your fan page. In fact, in order to have a “Like” page, you have to have a profile page. You can start searching for friends, or some friends will find your profile organically or be suggested by their friends. Once you notice a few friends in your inbox, you can create your fan page, if you haven’t already. Once you create your fan page, there will be a tab that says “Suggest to friends”. You just press that link and select the friends you would like to become your fan.

2.Get More Facebook Fans with Your Email Signature LineThe key to using your Facebook like page in your email is to get a Facebook username. You have to have 25 fans to get a Facebook username. Once you have 25 fans you can register for a username that will look something like this http: //www.facebook.com/yourcompanyname. And this little unique URL can work wonders for your business. If you’re in business, it’s a must that you have an email address. Most emails have settings where you can customize your signature line. So every time you send an email, a link to your Facebook Page will show. For example, your signature line can read like this:Are you Social Networking? Connect with us on http: //www.facebook.com/yourcompanyname. You’ll be surprised how many people will click on your link to connect with you on your social networks,

3. Add Social Networking Icons on Your Website I don’t know about you, but every time I go to a website I like, I always search for their Social Networking Icons. By adding Social media buttons to your website, it makes it easier for your prospect to connect with you. Facebook has a promotion box that you can place on your blog/website. There are other sites like http://www.socialmediabuttons.com that have a wide selection of icons you can choose from. Some Html is needed, but you can get your webmaster to help you if you are not technically inclined to do so.So, there you have it! 3 Simple and easy ways to promote your facebook page to start getting more high quality leads coming into your funnel.

Now Pay Close Attention –Using your Facebook Fan Page to increase your business exposure and revenue is simpler than you’ve been told. Everyone with a facebook fan page faces the same two problems:

[Problem #1] How To Find Interested Facebook Users

[Problem #2] How To Bring Them To Become Your Fans

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